When it comes to designer underwear, ‘X’ marks the spot as far as Calvin Klein are concerned and who are really pushing out the boat to show off this new range of underwear by using some hot celebrities to bare all for the camera. Whilst it is not the first time that CKU have signed celebrities to model their underwear, it would be fair to say that it has probable not been seen before on this scale, as the photo shoot included four popular celebs;

This stunning range of underwear from Calvin Klein is available at Giggleberries Mens Underwear in two striking colours for just £19.95 and includes free UK delivery. Made from a soft shape defining cotton modal, these pants really do sculpt to your body and offer fabulous support and control like nothing else. They are finished off with a bold waistband with the Calvin Klein branding and ‘X’ marks the spot motif.

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When it comes to designer underwear, ‘X’ marks the spot as far as Calvin Klein are concerned and who are really pushing out the boat to show off this new range of underwear by using some hot celebrities to bare all for the camera. Whilst it is not the first time that CKU have signed celebrities to model their underwear, it would be fair to say that it has probable not been seen before on this scale, as the photo shoot included four popular celebs;

This stunning range of underwear from Calvin Klein is available at Giggleberries Mens Underwear in two striking colours for just £19.95 and includes free UK delivery. Made from a soft shape defining cotton modal, these pants really do sculpt to your body and offer fabulous support and control like nothing else. They are finished off with a bold waistband with the Calvin Klein branding and ‘X’ marks the spot motif.

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When it comes to designer underwear, ‘X’ marks the spot as far as Calvin Klein are concerned and who are really pushing out the boat to show off this new range of underwear by using some hot celebrities to bare all for the camera. Whilst it is not the first time that CKU have signed celebrities to model their underwear, it would be fair to say that it has probable not been seen before on this scale, as the photo shoot included four popular celebs;

This stunning range of underwear from Calvin Klein is available at Giggleberries Mens Underwear in two striking colours for just £19.95 and includes free UK delivery. Made from a soft shape defining cotton modal, these pants really do sculpt to your body and offer fabulous support and control like nothing else. They are finished off with a bold waistband with the Calvin Klein branding and ‘X’ marks the spot motif.

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Copyright© by giggleberries.co.uk and permission to republish is
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When it comes to designer underwear, ‘X’ marks the spot as far as Calvin Klein are concerned and who are really pushing out the boat to show off this new range of underwear by using some hot celebrities to bare all for the camera. Whilst it is not the first time that CKU have signed celebrities to model their underwear, it would be fair to say that it has probable not been seen before on this scale, as the photo shoot included four popular celebs;

This stunning range of underwear from Calvin Klein is available at Giggleberries Mens Underwear in two striking colours for just £19.95 and includes free UK delivery. Made from a soft shape defining cotton modal, these pants really do sculpt to your body and offer fabulous support and control like nothing else. They are finished off with a bold waistband with the Calvin Klein branding and ‘X’ marks the spot motif.

Copyright & Permissions

Copyright© by giggleberries.co.uk and permission to republish is
granted providing all links remain intact.

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When it comes to designer underwear, ‘X’ marks the spot as far as Calvin Klein are concerned and who are really pushing out the boat to show off this new range of underwear by using some hot celebrities to bare all for the camera. Whilst it is not the first time that CKU have signed celebrities to model their underwear, it would be fair to say that it has probable not been seen before on this scale, as the photo shoot included four popular celebs;

This stunning range of underwear from Calvin Klein is available at Giggleberries Mens Underwear in two striking colours for just £19.95 and includes free UK delivery. Made from a soft shape defining cotton modal, these pants really do sculpt to your body and offer fabulous support and control like nothing else. They are finished off with a bold waistband with the Calvin Klein branding and ‘X’ marks the spot motif.

Copyright & Permissions

Copyright© by giggleberries.co.uk and permission to republish is
granted providing all links remain intact.

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When it comes to designer underwear, ‘X’ marks the spot as far as Calvin Klein are concerned and who are really pushing out the boat to show off this new range of underwear by using some hot celebrities to bare all for the camera. Whilst it is not the first time that CKU have signed celebrities to model their underwear, it would be fair to say that it has probable not been seen before on this scale, as the photo shoot included four popular celebs;

This stunning range of underwear from Calvin Klein is available at Giggleberries Mens Underwear in two striking colours for just £19.95 and includes free UK delivery. Made from a soft shape defining cotton modal, these pants really do sculpt to your body and offer fabulous support and control like nothing else. They are finished off with a bold waistband with the Calvin Klein branding and ‘X’ marks the spot motif.

Copyright & Permissions

Copyright© by giggleberries.co.uk and permission to republish is
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When it comes to designer underwear, ‘X’ marks the spot as far as Calvin Klein are concerned and who are really pushing out the boat to show off this new range of underwear by using some hot celebrities to bare all for the camera. Whilst it is not the first time that CKU have signed celebrities to model their underwear, it would be fair to say that it has probable not been seen before on this scale, as the photo shoot included four popular celebs;

This stunning range of underwear from Calvin Klein is available at Giggleberries Mens Underwear in two striking colours for just £19.95 and includes free UK delivery. Made from a soft shape defining cotton modal, these pants really do sculpt to your body and offer fabulous support and control like nothing else. They are finished off with a bold waistband with the Calvin Klein branding and ‘X’ marks the spot motif.

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One of our most popular styles of men’s underwear is the thong or string, which is second only to the boxer brief (trunk or hipster style) and they account for about 40% of the styles we sell, an interesting fact in itself. However, by far one of the most popular strings we sell is the infamous and timeless classic, the HOM Fredy string and it seems that its success lies in the simplicity of it.

To understand why the Fredy string is so popular it is also important to appreciate what exactly men look for in thongs and of those who buy them on line, which is a significant proportion of our customers, it seems that they like them for a number of reasons.

HOM Fredy String in black - £9.95 + FREE UK Delivery

HOM Fredy String in white - £9.95 + FREE UK Delivery

Support

There are very few other styles of underwear that provides the support and control that is offered by a thong, other than a ‘jock strap’ which is very similar in design and favoured by sportsmen for the very same reason. The simple and minimalist construction of the thong means that the majority of the coverage is provided at the front and hence is where all of the support and control is focused as a result of the cupping effect, which is stabilized by the rearward tension of the thong.

Consequently, thongs keep everything thing perfectly in place, offer the best ‘ball control’ and is why they are ideal for high impact sports in order to minimise common testicular problems such as ‘testicular torsions‘, the risk of which can increase when wearing loose fitting underwear.

Coolness

More and more men are looking for underwear that is fit for purpose, particularly when it comes to the practicalities and function for active lifestyles and sport. Many manufacturers are becoming increasingly innovative in there use of breathable technical fabrics that wick moisture away from the skin and when these are combined in the manufacture of thongs you have the best of both worlds as the minimalist construction of the thong means that you could not wear anything cooler.

Comfort

This is a bit of a debate for some people as they find that the sit of a thong not to their liking. However, there are many men who say that they are the most comfortable style to wear and personally I think that the former feedback is concerned more with the fact that they are not use to the fit. Providing you get the right brand and size, they will be the comfiest thing you have worn and most would say, ‘don’t knock them till you have tried them’. Believe me, there is a lot to look for when choosing the right thong and the perfect design is something that I feel HOM have achieved with the Fredy string, which I will explain.

Surprisingly, HOM report that the largest consumers of thongs is the older customer and this is something that I thought was a bit odd, because like most people I imagined that it would be the younger and more athletic looking man that would choose them. However, for most men who buy them, it seems that vanity does not come in to the equation and re-iterates that men seem to value the other qualities more (such as those already discussed). However, our HOM rep explained that the older man who is more inclined to have a bit of a paunch on the belly finds that other styles that have a deep waist band have the tendency to fold over under the belly and where a minimalist string will sit more comfortably.

Testimony Over Time

When you take in to consideration all of the above reasons that thongs appeal to many more men than you may imagine, then you will not be surprised to know that they were worn by men long before women and over 5000 years ago.

HOM Fredy String

Cross section of the more rounded string used in the construction of the HOM Fredy String

The HOM Fredy String is a classic and one of HOM’s core lines, having been produced for well over 15 to 20 years to my knowledge and having sold an unbelievable number of them. We see many customers buying these, including women buying them for their partners and we have developed a huge loyal following of customers that return time and time again to stock up on their Fredy’s in large quantities.

In my opinion the main reason that the HOM Fredy String is so popular and has endured the test of time is for a number of reasons. Principally it ticks all of the right boxes as highlighted earlier, but more importantly and what I feel is the main reason is that HOM has kept it simple. The Fredy String has possibly one of the simplest and yet best construction of any thong you can buy, particularly in the string itself, which in minimalist and comfy. The problem with the construction of many thongs lies in the fact that many seams all converge and are sewn together in the gusset, which can be uncomfy. This is not the case with the Fredy as it is seam free in this area and uses a very narrow string that goes unnoticed.

Cross section of the much flatter traditional thong

You can see in the illustration above how rounded the string on the HOM Fredy String is if you were to cut it in half and look at the cross section compared to a more traditional and flatter thong below, which can tend to become ruffled.

So, this seems to be the reasons why the HOM Fredy String is such a firm favourite and will undoubtedly continue to be around for many more years.

All I would say, is that if you have never tried a thong before, then you should and the Fredy would be a good one to opt for. However, a good piece of advice is go for one size larger than you would normally go for as HOM’s sizing tends to be on the small size and with the Fredy I would even go two sizes. If you are a size 32, then trust me and go for a size 36, because the fit will be perfect.

The HOM Fredy String is available from only £9.95 and includes FREE UK Delivery and a no fuss returns policy so long as the item has not been worn and still has all the labels attached.

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When it comes to designer underwear, ‘X’ marks the spot as far as Calvin Klein are concerned and who are really pushing out the boat to show off this new range of underwear by using some hot celebrities to bare all for the camera. Whilst it is not the first time that CKU have signed celebrities to model their underwear, it would be fair to say that it has probable not been seen before on this scale, as the photo shoot included four popular celebs;

This stunning range of underwear from Calvin Klein is available at Giggleberries Mens Underwear in two striking colours for just £19.95 and includes free UK delivery. Made from a soft shape defining cotton modal, these pants really do sculpt to your body and offer fabulous support and control like nothing else. They are finished off with a bold waistband with the Calvin Klein branding and ‘X’ marks the spot motif.

Copyright & Permissions

Copyright© by giggleberries.co.uk and permission to republish is
granted providing all links remain intact.

Post Footer automatically generated by Add Post Footer Plugin for wordpress.

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When it comes to designer underwear, ‘X’ marks the spot as far as Calvin Klein are concerned and who are really pushing out the boat to show off this new range of underwear by using some hot celebrities to bare all for the camera. Whilst it is not the first time that CKU have signed celebrities to model their underwear, it would be fair to say that it has probable not been seen before on this scale, as the photo shoot included four popular celebs;

This stunning range of underwear from Calvin Klein is available at Giggleberries Mens Underwear in two striking colours for just £19.95 and includes free UK delivery. Made from a soft shape defining cotton modal, these pants really do sculpt to your body and offer fabulous support and control like nothing else. They are finished off with a bold waistband with the Calvin Klein branding and ‘X’ marks the spot motif.

Copyright & Permissions

Copyright© by giggleberries.co.uk and permission to republish is
granted providing all links remain intact.

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